Hi! I’m Paul,

A Northerner who’s spent the last 16 years in the big smoke, working through the line at some top agencies. Social-first, integrated thinking is my thing, using tools like AI to shape ideas, accelerate craft, and create work that’s built for platforms, but strong enough to travel.

I’m an award-winning Creative Director who’s lead international accounts like Bank of America and Crocs social at Digitas, delivering ideas that show up in culture and connect in meaningful ways across channels.

I think the best work starts with a sharp idea. Without that, it’s just pretty pictures. I’m always pushing for work that grabs attention, sparks conversation, and actually sticks with people.

Outside of work, you’ll find me on a bike in questionable lycra, camping in winter (must be the northern blood), or shooting 35mm around town.

I’m always happy to trade thoughts over a pint of Guinness in a good pub so get in touch. Cheers!