Pack your Crocs.

Ever since time began the internet has been full of Crocs haters. But for every hater there’s a Crocs clad superfan who can’t wait to share the love. So, when a well-known influencer started trending with the comment ‘You’d have to pay me to wear Crocs’, we said ‘Okay!’ and sent them on a holiday with a catch - the entire trip was meticulously designed by the Crocs community to convert them into a Crocs lover.

Social campaign.

Awards: BIMA - Gold, Lovie - Silver, Lovie - People’s Lovie, Drum - shortlist x2